Creating Powerful Brands: In Consumer, Service And Industrial Mar Kets (3rd Ed.)

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INFORMACIÓN

FECHA 2003
NOMBRE DEL ARCHIVO Creating Powerful Brands: In Consumer, Service And Industrial Mar Kets (3rd Ed.).pdf
TAMAÑO DEL ARCHIVO 10,97 MB
ISBN 9780750659802
AUTOR(A) Leslie De Chernatony, Malcom Mcdonald
DESCRIPCIÓN

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De Chernatony, L. and McDonald, M. (2003) Creating powerful brands in consumer, service and industrial markets. 3rd ed. Oxford: Butterworth-Heinemann.

Scott Goodson is the founder of StrawberryFrog. His first book, Uprising exploring Movement Marketing has been published by McGraw Hill. (Image credit: via @daylife) Looking out into the world ...

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